The light impact / brand identity

The Light Impact rebrand focused on presenting a fresh and contemporary visual identity that felt both elevated and refined. The new logo utilises the brand’s acronym to create a clean, confident mark - simple in form yet strong in presence. A muted olive palette and minimal typography bring warmth and sophistication, reflecting the brand’s thoughtful approach to lighting design and its emphasis on clarity, detail, and balance.

Project completed under Fonde Creative as Graphic Designer.